Today Linkhouse Media launched www.thebraproject.com. theBraProject is a collection of Art-bras designed by amateur artists for one purpose; to inspire, inform and join people together in the fight against breast cancer. theBraProject is part of a campaign called Support The Girls which was created by the West Parry Sound Health Centre Foundation to raise awareness of the importance of early screening and money for a new digital mammography machine to service the community of Parry Sound.
The WPSHCF’s Executive Director, Lynne Atkinson had a fantastic and very specific vision for the design of the website for this campaign. The site also had to match the current branding of the campaign. Linkhouse Media was able to deliver a product that meets those needs plus added a unique look and feel. The website features a collection of Art-bras that can be uploaded by local artists and people from around the world, along with their story that makes the artwork truly unique. The artwork is displayed along a clothesline that will stretch as far as creativity and imagination will take it. Users can also filter designs by region using an interactive Google map. New artwork, once published is automatically posted to theBraProject on Twitter.
You can feel free to add your own design to the line or simply follow along on twitter with the new bra updates at http://twitter.com/thebraproject